At Marchon, I had the exciting opportunity to contribute to the Lacoste Eyewear Spring/Summer 2018 campaign. My role involved capturing high-quality photographs of the Lacoste eyewear products, which were used across various digital platforms, including social media and the brand's website. This experience allowed me to hone my skills in product photography, particularly within a studio setting, where I collaborated closely with other talented product photographers.

Additionally, I played a key role in designing graphic posters tailored for the Middle Eastern market. These posters were prominently displayed in store fronts and on websites, particularly in Dubai, where the campaign had a significant impact. The process of creating these visuals required a deep understanding of the brand's identity, as well as the cultural nuances of the target market.

Working alongside a team of skilled designers and an art director, I gained invaluable insights into the operations of global markets and the intricacies of managing a global brand. The experience taught me how to effectively communicate a brand's message across different regions, ensuring that the visuals resonated with the local audience while maintaining the brand's global appeal.

Working alongside a team of skilled designers and an art director, I gained invaluable insights into the operations of global markets and the intricacies of managing a global brand. The experience taught me how to effectively communicate a brand's message across different regions, ensuring that the visuals resonated with the local audience while maintaining the brand's global appeal.

I will soon be showcasing some of the posters that feature the model used for bus transit ads and store fronts in Dubai, alongside the product photos I captured at the Marchon studio. This campaign was a pivotal experience in my career, and it significantly expanded my understanding of global branding and market-specific design strategies.